Norm Flynn, Founder and Executive Director

Over a span of two decades, Norm has dedicated himself to teaching hockey, life and social skills to Canada’s at-risk youth. Starting with a dream of creating a free program for economically challenged children, this former WHL and university player understands the value and opportunities that sport can provide to young people. Norm was born and raised in the north end of Winnipeg – a tough, working-class neighbourhood. With the help of neighbours and family friends, he was able to play hockey at a young age. The game gave him a healthy outlet to channel his energy and grow his passion for hockey. Norm found himself surrounded by positive coaches, role models and peers. Hockey gave him the chance to work with leaders and mentors who taught him to focus his energy and maintain a productive life path. Norm played three seasons in the WHL and earned a four-year university hockey scholarship that allowed him to graduate with a business degree at the University of Winnipeg. Since realizing his dream for HEROS in 2000, Norm continues to dedicate his efforts to empowering at-risk youth both on and off of the ice. This commitment was recognized by The Government of Canada, awarding Norm with Her Majesty The Queen’s Diamond Jubilee Award in 2012.

Kevin Hodgson, Program Development

Kevin takes care of anything on the ice for HEROS. From gear to volunteers, Kevin makes sure our participants receive top-notch treatment and have the best experience possible. His experience in both the social services and hockey industry play a key role in his position at HEROS. Working in social services field since 1997 in a number of programs that serve children, youth and families as front line, supervisor and in management, Kevin joined HEROS in 2006 playing an integral role in the expansion of HEROS into Alberta. “HEROS’ approach is grass roots, it is always about the kids who come to the program, it is motivating to be surrounded by the diverse volunteers who make a significant impact on the community, that’s why it inspires me.”